Niche Advertising: Finding A Niche To Profiting From

Finding a niche to profit from is first step in the creation of the perfect environment for conducting a thriving business.

A niche is defined as a relatively small piece of a market which has a very high demand and a low supply to fill it.

Because there are fewer competitors and many more potential customers; finding a market niche to profiting from is of paramount importance.

We intend to shed some light here on the subject of niche advertising, how to isolate a hot segment of a certain market and then capitalizing on it.

Finding that particular area in your market where you can stand out from your competition is simply a matter of finding an area that is in need of a product or service that is not currently being fulfilled by the mainstream market.

For example; If you started a tropical marine fish shop to sell aquariums, marine fish, pumps, filters and the like in a town with several thousand residents with no fish shop in the immediate area; your business would probably do extremely well.

If you started the same tropical marine fish shop in a populated coastal area, you will probably find that your business would not do as well because of the proximity to the ocean and other shops in the area.

People have more choices, therefore the price of your products would probably have to be lower in order to entice customers and compete with other shops in the area.

This concept also applies to Internet businesses and is what finding a niche to profit from is all about.

On the Internet, regardless of what your product or service is; you will run into trouble if you can't tap into a strong customer base.

If you plan to sell a product or service online that is readily available from other online companies, your business plan or service idea at some point will probably fail.

Human nature dictates that people will only buy a product or service if the price is right. This means that the more competition you have in your niche, the lower you must price your product in order to sell it.

The purpose of finding a niche to profit from, is to make your company stand out and not having to reduce your prices to the point that your business becomes unprofitable.

When finding a niche to profit from, you need to take into account your competition, the saturation of the market, and the supply and demand of your product or service.

On the other hand, if you find a niche with little or no competition; even though you are more likely to succeed in the market, there must first be a market to profit from.

Often on the Internet, a total lack of competition indicates that there is either no market for the product or there is no money to be made with the product.
Research is the key to finding untapped niches.

Without going into the various tools available to target profitable niche markets like Google's free keyword tool or their search engine; you need to first brainstorm an idea of your own.

This can be a shortage of information about a product or service you have already searched for, an improvement on an idea that could make something better, or something you are passionate about but don't see to frequently online.

Once you come up with your list of ideas, you can use the keyword tools and search engines to determine if there is a market for your idea on the Internet.

If you find that there is a shortage online for the information, product, or service that other people are searching for and that you can provide a solution or fill the need for the shortage; you may have found your perfect market niche.
Finding a niche to profit from is easier than you think however it is important that you target a niche market that can act as your customers in the future.

Many people come up with niche business ideas by listing their favorite activities or hobbies and then determining if there is enough online interest to profit from the idea.

Others use their professions to come up with ideas for finding a niche to profit from.

Tons of businesses every day hire consultants, designers, freelance writers, programmers, attorneys, specialists, etc. in highly specialized niche markets.

Finding a niche to profit from is greatly simplified when you realize that no business can achieve 100% of any market in the face of Internet competition.

The truth is that all businesses are in a niche business. The difference is that the leader's niche is just much larger than the niches owned by others.

Truly successful Internet marketers can earn a living in any market, it just takes more time, money, effort and experience to achieve success.
Finding a niche to profit from isn't rocket science, but it does take time and some brainstorming to succeed.

To Learn More About Choosing A Productive Niche Market, Click Here.

What Is Modified Broad Match?

Modified Broad Match is a new keyword match option that Google AdWords recently introduced which fills the gap between phrase match and broad match.
Modified Broad Match is great news for businesses that are currently using Google AdWords in extremely competitive advertising spaces.

Modified Broad Match gives companies more flexibility with the targeting of their AdWords campaigns, particularly if they are using both broad and phrase match types.

Users of "long tail keywords" can select which keywords they want to apply the modified broad match rule to.

When users place a + sign immediately in front of a broad match keyword, their AdWords ad will only be served for search terms that contain exactly that keyword or close variants of the keyword.

Close variants of a keyword are abbreviations, acronyms, stems, singular and plural forms of the keyword and misspellings.

The + sign immediately in front of a keyword will not serve search terms that are related or synonyms.

For example; related search terms like fruit and pear or synonyms like unintelligent and stupid would not be served search terms.

Modified Broad Match allows you to tighten up your broad match keywords or even portions of your broad search terms that contain multiple words such as ancient coins, ancient Roman coins, ancient Greek coins, etc.

All you need to do is place a + symbol immediately before your new keyword when you add one. It couldn't be easier than that.

For example: A modified broad match applied to the individual keyword Uncleaned Ancient Coins, would look like +Uncleaned +Ancient +Coins.

It would NOT look like + Uncleaned + Ancient + Coins or +Uncleaned+Ancient+Coins.

Users do not have to use the + sign in front of ALL the keywords in the long tail keyword phrase. They could elect to place the + sign in front of only one or two of the keywords as in this example:

+Uncleaned Ancient +Coins

Depending on your budget, your industry, your campaign, and many other factors; it appears that modified broad match will be a much needed tool that will fill the gap between phrase based and broad based match types.

The best way to determine weather this is best for your business is to test this new match type for yourself.

Clients who run AdWords campaigns in very competitive markets will probably find that phrase match is their best option.

Using broad match can often produce too many unqualified generic surfing clicks. Phrase match may work well, but could be prohibitive if your budget cannot support the additional clicks.

Modified broad match in this scenario, provides users an opportunity to expand their reach to qualified impressions, without showing unqualified web surfers advertisements.

This is especially true when you are targeting generic keyword phrases or long tail keywords.

If you have used Google AdWords and are experienced in their use; I highly recommend evaluating the effectiveness of modified broad match on your AdWords campaigns by conducting some in depth testing.

However, if you aren't too sure how to use Google AdWords Modified Broad Match, here is Google's official page to help you out.

To Learn About Some Common Errors Made Creating An Effective Google AdWords Campaign, Click Here.

Google AdWords Vs. Other Potential Ad Networks

Google is without any doubt the biggest advertising network on the Internet.

Unfortunately, they are also the most saturated. Because of the competition, it's getting a bit more difficult for Internet Marketers to make money advertising with Google AdWords. Everyone looks to them first to advertise, and for good reason. They are effective.

Google also has a habit of turning traffic on or off like a switch, if they feel your site is not very trustworthy; regardless of the facts.

Fortunately, Google AdWords is not the only game in town to advertise with.

The list below is only a sample of other Internet advertising networks you can use to get noticed online.

Although most of us have mastered or are trying to master Google AdWords to make money online; mastering any of these advertising networks can make you an instant Internet marketing guru.

24/7 Real Media http://www.247realmedia.com/EN-US/
AOL http://advertising.aol.com
Ad Blade http://adblade.com
Adbrite http://adbrite.com
Adconion Media Group http://www.adconion.com/us/index.html
Adside http://adside.com
Advertising space http://advertisingspace.com
AudienceScience http://www.audiencescience.com/
Bing http://adcenter.microsoft.com
Bing Display http://advertising.microsoft.com
Burst Media http://www.burstmedia.com
Buy sell ads http://buysellads.com/
Chitika http://www.chitika.com
Click Booth http://clickbooth.com
Clicksor http://clicksor.com
Collective Network http://www.collective.com/
Context Web http://contextweb.com
FOX Audience Network http://www.foxaudiencenetwork.com/
interClick http://www.interclick.com/
Lead Impact http://leadimpact.com
Media Buyer Planner http://mediabuyerplanner.com
Media Traffic http://mediatraffic.com
Pulse 360 http://pulse360.com
Seven Search http://7search.com
Specific Media http://www.specificmedia.com
Traffic Marketplace http://www.trafficmarketplace.com/
Trafficvance http://trafficvance.com
Tribal Fusion http://www.tribalfusion.com/
Turn, Inc http://www.turn.com/
ValueClick Network http://www.valueclick.com/

Remember that this is only a partial list of networks, there are other good ones out there you can use that I may have overlooked.

Internet Business Marketing Solutions: Using email marketing to attract repeat visitors

One of the most important Internet business marketing solutions that new webmasters must master is using email marketing to attract repeat visitors to your website.

Getting lots of traffic to your new website is great, but if you aren't collecting any contact information from your visitors, you're definitely not taking advantage of every click that you're getting.

When visitors leave your site without purchasing your product or service; there's an excellent chance you will never see them again. And without getting their contact information, you have absolutely no way of following up with them after they click out of your site.

It's important to remember that it can take up to seven visits or contacts in order to make a single sale.

From the first day you publish your website; you should be using email marketing to attract repeat visitors.

Use an opt in form in a prominent position on the main page of your website to collect visitor information.

Following up with your visitors requires some reason to send them an email. Here are a few that are commonly used by email marketers.

• Free reports on topics targeted to your market niche
• Monthly or bi weekly newsletters that are loaded with helpful information and tips.
• Complimentary products similar to what you may have already offered your visitors.
• Free product trials that provide potential customers with a taste of what they can expect from your product or service.
• Ebooks or articles in that answer questions about your product.
• A lesser priced product or a product with fewer "bells and whistles" that your main product.
• Free software packages with fewer options than your main product.

All these ideas work well to collect visitor information when presented properly.

Once your visitor signs up to your offer, following up with them is quick and easy with email management and automation software.

Using this software, create an autoresponder series of follow up emails that your potential customers will automatically receive once they opt in to your site.

Doing this properly takes time, but once it is accomplished your visitors will start hearing from you on a regular basis about your products or services and the selling process is basically put on autopilot.

Once your visitors opt in to your site, they will immediately begin to hear from you without you having to endure the stress of writing a ton of emails to each individual customer.

Sites like Icontact and AWeber provide cheap reliable autoresponder services that will make your email marketing a breeze.

Using email marketing to attract repeat visitors to your website, is one of the easiest Internet business marketing solutions to implement.
Just getting started with email marketing? Learn some free email marketing tactics here.

Internet Business Marketing Solutions: Marketing Tips To Use During A Recession

Here are a few proven Internet business marketing solutions that generate revenue even during recessionary periods.

During extreme recessionary periods it's a good idea to strengthen your business marketing by collaborating with your competitors.

Doing business with your competition can be a great way to improve your bottom line when things get tough.

Some potential Internet business marketing solutions you can use include the sharing of email lists to increase the amount of leads and the sharing of links with your competitor's websites.

If you are compliant with your privacy policy, you can refer business leads with competitors that augment the products you market to your customers and vice versa.

Swapping links with other websites potentially increases the amount of web traffic you receive and can improve your own web site's ranking with the search engines, if the page rank of your competition is PR3 or better.

When doing this, it's important that your product or service does not directly compete with your competitor. Two companies that sell the exact same product or service could not possibly benefit from any collaboration.

Search Engine Optimization is a critical area for small home based businesses to focus on. It is even more important to suppliers of high end niche products.

Unless you are already proficient in SEO techniques, it's a good idea to outsource this important task.

A well qualified SEO firm can generate more revenue, even during recessionary times, than you can on your own without their benefit. Doing this will position your business well for the eventual economic recovery.

Consider hiring yourself a good Internet marketing consultant.

An experienced, skilled, Internet marketing consultant with a proven track record will pay for them self very quickly, especially if you're in a high end market niche.

Be careful to choose a firm that understands small business marketing and is interested in growing your business during these tough economic times.

Experience is the name of the game here. Don't cut corners and try to get the cheapest guy on the block. An inexperienced resource that can do some website coding but has little experience with Internet marketing, can hurt your business beyond repair, even during good times.

A good Internet marketing consultant will spend time refining your marketing process and provide Internet business marketing solutions such as these.

• They will ensure that your marketing and sales processes are integrated.
• They will make sure you are monitoring your KPIs.
• They will make sure you have established benchmarks to achieve.
• They will ensure you know where your leads are coming from.
• They will provide you a performance evaluation.
• They will ensure effective communications with your customers.
• They will provide a strategy to capture potential customers.

In short, a good Internet marketing consultant will be able to set up an effective Internet marketing process that will provide you with all of the above and help you work smarter.

It takes determination and hard work to become successful, especially when it comes to effective recession marketing.

If you can do it all by yourself and not spend a lot of time learning how to do it, you're way ahead of the game. However, if you are not able or don't have the time to spend learning these Internet business marketing solutions; hire a qualified resource to improve your internet marketing for you.

Using Forums To Increase Web Traffic

Using forums to increase web traffic is a tried and proven strategy that when used properly works phenomenally well.

The trick here is to use forums properly.

Joining a forum to post an advertisement and then sitting back to wait for web traffic to start funneling into your website, is NOT the way to use them properly.

Spamming a forum, which is what you are essentially doing by posting your advertisement, will probably get your advertisement deleted and you banned from the site.

If you don't get banned, your reputation as a forum spammer will probably be solidified by other members of the forum. This is not how you should be using forums to increase web traffic.

When using forums, your objective should be to present yourself as an expert in your niche market to other forum members. Getting yourself banned for spamming in your niche market can be the kiss of death for you in that market.

When using forums to increase web traffic, the first thing to do is find a relevant forum that best represents your market niche.

Do a Google search and look for your keyword phrases and attach them to "forum".

When you find a forum in your niche, take some time to read the forum's rules of the road. Learn what rules are specific to forum posts and if you feel comfortable with them, join the forum.

Most forums do not allow posting of blatant advertisements. Others will allow you a signature block at the end of the post where you can point a URL to your website by giving a brief description of your site. Some forums don't even allow that.

It's up to you to read up on what is and isn’t allowed for each forum you sign up with.

The point is, if you are using forums to increase web traffic, stay away from the forums that don't allow any way to point your URL to your website.

Another thing to consider is your ability to add any useful knowledge to the forum with your posts. There's no point in joining the forum if you can't add any decent content to help out anyone else on the forum.

You should be able to provide good, relevant, useful content in your posts without blatantly selling anything.

Always select a forum that allows a signature block in your posts, so that people will be able to reach you when you finish posting your expert, relevant, wisdom laden content.

Your signature line should NOT be the primary focus of your post.

Your goal should be to help people and build credibility as an expert in the forum.

This can happen quickly because forum posts often get picked up by the search engines. Within a relatively short period of time, your answers (along with your website link) will get shown in the search engine results for your market niche.

This is why it's so important that your forum posts are relevant to your niche market.

Search engines rank relevancy highly. You could actually lose points and possibly even your ranking, if you concentrate on generating a huge number of irrelevant links to your site.

If you have an ancient coin site, make sure you join an ancient coin collecting forum to generate the appropriate website links.

Relevant one way links to your website from a forum are much more valuable to the search engines if both sites have similar content.

Using forums to increase web traffic is one of the easiest ways to funnel free targeted traffic to your website.

Learn more about growing your list using online forums here.

Using The Windows Snipping Tool

Windows 7 and Vista both have a little program that can be used by Internet marketers in a variety of scenarios called the Windows Snipping Tool.

The tool comes in handy when you need to screen capture and manipulate almost anything on the computer screen to better explain a topic, product or service.

Since a picture is worth a thousand words and videos are probably worth more, here is a brief video explaining one way to use the Windows Snipping Tool.

The Windows Snipping Tool can be a great teaching aid when explaining complex instructions and I'm sure you can think of hundreds of other Internet Business Marketing Solutions for this little tool that can make your marketing efforts a whole lot easier.

Enjoy.

Squidoo: Building Authority Backlinks And Instant SEO With Squidoo

Feeder sites that are created on authority sites such as Squidoo and HubPages, provide users with an unbelievably quick and easy way of building authority backlinks and instant SEO to their websites.

Pages on these authority sites are easy to create and maintain and in just a matter of a few days, you can be building authority backlinks and instant SEO by creating a network of feeder sites and landing pages.

Feeder sites, as well as articles that are submitted to various online article repositories are usually hosted for free on sites like Squidoo.com, HubPages.com and Ezine Articles.

Since these sites are already established as being good quality sites; any links from them carry a significant amount of weight as far as search engines are concerned.

Because these websites have so much authority with Google and the other major search engines, that they are considered “trusted”.

Most of these trusted sites allow anyone to create a page or a site which makes it easy to use them to build authority backlinks and instant SEO.

Because Squidoo is an authority website with search engines like Google; every time you create a lens you will be able to rank highly for specific keywords that you use within your page's title and content.

Use a good keyword program to determine which keywords work well. Google's free keyword tool, for me is the best and most accurate.

You can get it at: https://adwords.google.com/select/KeywordToolExternal

Just enter a seed keyword or keyword phrase and you will get a list of potential keywords along with the approximate number of monthly searches performed for that keyword.

Squidoo also offers additional modules that you can integrate into your lens pages. One of these is the option to incorporate an opt-in form into your lens so you can develop your own list of email prospects if you so choose.

Squidoo's setup wizard makes creating a lens a snap. The toughest part is doing your keyword research, selecting your tags and then actually writing quality content.

Squidoo within reason allows you to have as many links to your site as you like. It's a good idea to sprinkle them throughout your text and at the end of your content. Don't overdo it!

Building authority backlinks and instant SEO to your website can be accomplished most effectively by using anchor text in your lens content.

Use the keywords you generated with Google's free keyword tool and include them in your anchor text.

Building authority backlinks and instant SEO does require some time to create high quality lenses, but in the long run it definitely pays off with increased targeted traffic and higher website rankings.

Internet Business Marketing Solutions For Web Site Submissions

There are numerous Internet business marketing solutions for web site submissions that you can use to promote your website, create one way backlinks, improve your website ranking and increase your web trafic.

The main objective of web site submissions to online directories is to increase the exposure of your website, co

mpany, or service and make it easier for people to locate.

If you have done any link buildin

g and search engine optimization, you have probably already learned something about directory submissions.

Although some people say they are not very effective; other people swear by them.

Regardless, here are some tips on what NOT to do when submitting your website link to the directories, and how to submit them properly.

With a few exceptions, I strongly recommend NOT using Auto Directory Submission Software.

The main reason is that most Auto Directory Submission Software does not consistantly place the website links in the proper category.

If you are in the "Tropical Fish" business, you really don't want your website link found in the "Recreation/Travel" category.

Although Auto Directory Submission Software can be a great way to find decent links, the auto submission feature is notorious for miscategorizing websites.

Using programs with a manual submission feature takes longer to submit, but produces a much better result.

• Always submit your information manually.

• When using directory submission software, make sure you use your domain's email address.

• To eliminate spam, use a separage email address specifically for the directory submissions. Do not use your main business email address.

• To make your listing more unique, write as many different descriptions of your website as the software will allow.
  
  
• Make sure the category you are submitting to is relevant. This is extremely important for a successful outcome.

• Avoid mass submissions. Do not submit all your links at once. You will get better results if you submit only a few links every day.

• Do your keyword research and use the most effective keywords that accurately describe your site, products, or services.

One of the best directory submission software programs that we have found is Directory Submitter. The free download will give you instant access to 350 directories and allows you to manually enter your links into the proper categories.

Directory Submitter is one of the Internet business marketing solutions for web site submissions that will increase your Google ranking and get tons of quality backlinks to your website in record time.

Internet Business Marketing Solutions For Increasing Profits

There are numerous Internet business marketing solutions for increasing profits and improving your bottom line.

Every day businesses throughout the country try a number if Internet business marketing solutions to improve their earnings and achieve the potential they feel they can attain through the use of various search marketing tools.

In order to climb from their current profit margins and reach the potential levels they feel they can achieve; search marketers concentrate their efforts on three major areas.

Planning and Research:

This includes keyword research, SEO results research and competition research for the expansion of campaigns and the acquisition of new accounts.

Campaign Management:

Improving existing campaigns is essential to increasing profit margin levels. This is accomplished by fine tuning and optimizing keywords, improving the content of and increasing the amount of text advertising, and improving existing landing pages.

Analysis:

Website and landing page analysis is critical to increasing the amount of visitor traffic and ultimately the profit margin of any business. Areas that need improvement can always be identified by managing projects using a number of techniques that report various results of website analysis.

Each of these areas can be more effectively and efficiently handled by using various search marketing tools, but in order to determine the right tool to use to improve your profits; you need to first identify what type problems are stopping you from achieving your goals.

You need to know which problems can be solved by which search marketing tools.

You also need to know if it makes any sense to invest in the cost of the tools you think you need.

Basically there are four things that retard the growth of profits in any company that uses paid search.

• Human Resources
• Ineffective Use Of Resources
• Technological Advancements
• Lack Of Analytical Data

Businesses often lack the necessary expertise to conduct effective PPC campaigns. In order to increase your profits, you need to have human resources that can manage PPC campaigns effectively. Invest in training or hire professionals.

The ineffective and inefficient use of human resources can eat up potential profits very quickly. Many businesses waste hours of brainpower on tedious tasks that can often be more economically outsourced.

Technology is not only necessary, but invaluable in many Internet marketing activities, to avoid the expensive time consuming testing and report writing that is often done by individuals.

Sometimes lack of analytical data is the cause of diminished profits. Businesses need accurate, complete data in order to improve their PPC or website optimization and analysis.

Some free tools that can be used to acquire more specific data can be found by performing a simple Google search or by using the links provided below.

• Search Based Keyword Tool
• Google Analytics
• AdWords/Editor
• Website Optimizer
• Conversion Optimizer
• Ad Planner/ Placement Tool

Often Internet business marketing solutions for increasing profits and improving the bottom line are not a question of just picking the right tool, but about the knowledge and experience gap that keeps companies from improving on their returns.

Internet Business Marketing Solutions For Getting Backlinks

If you have been involved with Internet marketing for any length of time you probably have already discovered the importance of getting backlinks.

Websites that link to your site are known as backlinks and are the foundation of Google’s algorithm.

Just applying SEO techniques to your website is effective, however in order to really increase your status with the search engines, SEO needs to be combined with a steady link building effort.

Acquiring backlinks takes a lot of time and is becoming a huge challenge.

To be effective building backlinks; you must locate social media websites, forums, and blogs that allow user generated content. This includes commenting, posting, and adding your website URL to your signature line.

"Link Juice" is created by acquiring "do follow" links and will help your website gain and maintain a high search engine ranking.

Google apparently places a great deal of emphasis on "Do Follow" links, which is apparently how the term "link juice" originated.

Because Google has made it clear that it likes the practice of buying and selling links; many websites are now dedicated to exchanging useful comments and content for "do follow" links.

Although Google doesn't place as much emphasis on "No Follow" links, the same link exchange approach can be applied. No Follow links do not necessarily increase your search ranking with Google; but they are still extremely useful in generating visitor traffic and business to your website.

Getting backlinks by manually exchanging links or by going to a website that does it for you is a win win situation for both the website user and the webmaster.

Internet marketing solutions for getting backlinks by commenting is a very worthwhile endeavor, providing you don't post a spammy drive by "thank you" comment.

Getting backlinks from two or three "authority" sites by leaving good useful comments, is much more preferable to leaving 15 or 20 short "drive by" comments.

Getting backlinks by offering quality comments also helps to improve the reputation of your website.

Although the ability to acquire useful "Do Follow" links is getting more difficult to achieve everyday; there are tons of Internet business marketing solutions for getting backlinks at your disposal that you can access by performing a simple Google search.

Learn about getting authority site back links the quick and easy way, here.

Internet Business Marketing Solutions: Try Using RSS Classified Flyer Ads

Classified Flyer Ads is one of the better Internet business marketing solutions for businesses needing more exposure online.

ClassifiedFlyerAds.com, is an online tool that is extremely popular with Realtors, auto dealers, employers, and service providers that allows users to promote their products and services throughout the Internet community.

Although geared to property, auto, services, jobs, and other products of this type; you can create a full color online flyer for almost any legitimate product or service that you need to get more exposure for.

Once you sign up to Classified Flyer Ads; you are guided through a user friendly process that allows you to choose from a wide variety of templates. You then upload text or photos and modify the template to create a professional looking flyer, which is then posted to the most popular directories targeted to your industry.

The professional flyers you create with the Classified Flyer Ads system, are automatically syndicated throughout the Internet and posted to over 50 online directories that are constantly updated and added to.

When the flyer you created through their Web site, via a mobile phone, or by email is posted on the online directories, it is also optimized for maximum exposure on the most popular search engines such as Google, Yahoo, and MSN.

Classified Flyer Ads offers better Internet business marketing solutions and a full range of functionality to their users for creating professional flyers and capturing most leads such as:

• Creating widgets for promoting flyers in your email signatures, blogs and Web sites
• Creating virtual tours that are posted to a variety of video sharing websites
• Uploading photos to your flyer from your phone
• Live tracking of views
• A "click to call" feature that lets viewers send their email address or phone numbers directly to the flyer creator
• Creating an option to save your flyer as a .pdf file for printing hard copies

Classified Flyer Ads offers users a Page One placement service to help your flyer rank on the first page of the search engines.

If your business is having trouble getting exposure on the web and you're looking for some Internet business marketing solutions that will get the job done; you might consider giving Classified Flyer Ads a shot.

Internet Business Marketing Solutions For Social Publishing and Tracking

New Internet business marketing solutions for social publishing and tracking is around the corner with the release of SalesFUSION's newest version of their SalesFusion 360 software.

Although this is not a revue site, the inclusion of IttyBitty URL shortener and other enhanced publishing and sharing tools into their market automation platform, allows the sharing and tracking of virtually any content you have in the popular social networks.

As far as sales and marketing platforms are concerned, SalesFUSION's combination of sharing and publishing technology appears to enable users to more easily track their inbound traffic than some of the others we have seen.

Unlike many companies that provide simple widget sharing in their platforms; SalesFUSION seems to be more focused on the outbound aspect of social media.

You can take a .pdf document and electronically publish it to virtually any social network using an IttyBitty URL and have the ability to track the inbound traffic to your website.

When leads arrive and are identified via forms on the site, SalesFusion tracks the original network and postings, to weigh the efficiency of social networks relative to the sales opportunities which are generated.

SalesFUSION 360 software connects sales and marketing with your prospects at the precise moment they are ready to buy which results in an increase to your revenue stream.

Internet business marketing solutions for social publishing and tracking that increase lead quality, lead quantity, and conversion rates are worth mentioning to home base businesses as well as large corporations with a social online presence.

Creative Internet Business Marketing Solutions

Creative Internet business marketing solutions have been somewhat dampened by the current recession; but only slightly.

Some recent findings from the University of Maryland's School of Business, reported that only 37 percent of small businesses reported being successful at coming up with new ideas to grow their businesses. Last year the figure was 47 percent.

The study indicated that the companies that did discover successful new marketing techniques, credited the Internet with their success.

We all know that a strong presence on the Internet gives businesses the "store front" they need to showcase their brand and build awareness for the products and services they offer to their customers.

Creative Internet business marketing solutions are required to succeed in this current economy and web sites still remain the main marketing priority for small businesses.

Even though this is recognized by most small businesses, only 67 percent of them have or are likely to maintain a website in two years.

The survey found that of the small businesses that use social media, 30 percent will probably increase the investment in their websites, because of social media. Another 60 percent don't plan to alter their website investment in the upcoming year.

Creative Internet business marketing solutions such as small business Social Media usage has changed from lead generation to increasing brand awareness.

Six months ago, small businesses were focused on attracting new leads with social media. Now they creatively use social media to build awareness for their organizations.

More and more small businesses are now using social media to stay in touch with their current customers than they were six months ago.

Although creative Internet business marketing solutions have been somewhat dampened by the current recession; the small business owners who hit log jams on marketing and innovation who turned to using social media, have survived and even prospered.

Twitter and Facebook have made it cheaper, faster and easier for small businesses to communicate with their customers and develop new ideas for their products and services.

The small business owners who have used the Internet and social media for creative Internet business marketing solutions will be in a strong competitive position going forward into the future.

How To Make Money Online: Be Systematic Generating Traffic Using CPC

The one single internet marketing skill that is BY FAR the most important, is generating traffic.

A lousy product that has tons of traffic, will almost always make more money than a good product with little or no traffic.

Websites that have mediocre or "average" sales copy and a TON of traffic, will almost always make more money than a fantastic website that contains perfect copy, with no reader audience.

The plain truth is that if you have a lot of traffic to your website, you can make money by accident!

The trick is to be systematic when generating traffic. Here's an example.

The search term "web hosting" is currently a HOT long tail keyword that is extremely difficult to rank for.

You could get traffic right away for this keyword phrase by actually bidding in Google AdWords on the term "web hosting", but it would cost you about $15.50 per click and the competition is brisk, to put it mildly.

Depending on your estimated return, there is a real potential for actually losing money bidding in Google AdWords for this particular keyword phrase.

There is a little traffic secret you can use that increases your odds of making money using Google AdWords, that is called geo specific keyword searching.

Going back to the web hosting example; there are 1,830,000 monthly local searches using the keyword "web hosting" and about 3,350,000 globally. That's a lot of competition!

By being systematic generating traffic using a geo specific keyword such as "Florida web hosting"; the monthly local searches drop to 5,400 and the monthly global searches drop to 6,600.

Although the cost per click in this particular example drops to only $12.96; the traffic that is generated, is targeted and very specific to the Florida area. These prospects are much more inclined to purchase than the people who are making the general "web hosting" search.

Generating traffic using geo specific keyword searches, generally provides more bang for the buck and a greater net profit than generating traffic using general keywords.

Usually the more geo specific the keyword; the less your competition and the cost per click.

Geo specific searches are not limited to just States, they are often more lucrative when focusing on cities, geographical areas, cities in other countries, and even streets in some instances.

You can make more money online by being systematic generating traffic using CPC.

Using Twitter To Promote Your Affiliate Products

Using Twitter to promote your affiliate products isn't a new idea; it has been successfully used by savvy Internet business marketers for quite some time.

If you are not already doing so, you should definitely try using Twitter to promote your affiliate products online.

Because Twitter has emerged as such a powerful social networking tool; many affiliates have been taking advantage of it to increase their earnings, as well as their visitor traffic.

As long as you're discreet and don't get yourself labeled as a "Twitter spammer", Twitter is probably the fastest way to get the "word" out and promote your affiliate products online.

Sign up for a free Twitter account at www.Twitter.com; then follow the easy instructional tutorials to begin creating your own little sphere of influence in your market niche or area of expertise and start growing your list of followers.

It's a good idea to be actively participating in the Twitter community before you blatantly begin promoting your niche affiliate products. People that start off this way seldom do well with long term marketing.

People in the community recognize when they are being targeted by an onslaught of advertising and will usually simply reject the product or treat the Tweeter as a spammer.

To become included as part of the community; begin by helping other people with their problems when you can and interact with others that are involved in your market niche as much as possible.

Interacting with people by offering them help when you can provide them with a solution to their problems, is a sure way to create an enduring friendship.

Introducing yourself to people in your market niche or niches and asking plenty of questions, is also a great way to create followers and make genuine friendships.

Follow people and they will usually follow you. Look for questions that you have solutions for and offer them to people in your market niche to build your following.

Then and only then, should you start posting your affiliate links.

Don't Tweet your affiliate link all over Twitter every day, or with every Tweet. That is the quickest way to get the "Twitter spammer" label pinned on your lapel.

Once you have it, it's hard to shed.

If you follow people and enter into the discussion; you can occasionally mention your affiliate link as a resource or as a solution to people's problems and generate legitimate interest in your product or service without getting the "Twitter spammer" moniker.

Remember.... Twitter is primarily all about relationships.

Internet Business Marketing Solutions: Recognizing Multi Level Marketing Scams

At one time multilevel marketing was for the most part a legitimate business.

It allowed small companies to promote their products to consumers in rural areas that had no ready access to these products.

Although the products generally sold themselves to the consumer; the multilevel aspect was a way to give those who worked hard to build the organization, a reward for their efforts. The focus was always on the product, not the multilevel reward aspect.

In today's marketing arena and with the skyrocketing growth of the Internet, consumers can get whatever they desire at competitive prices from anywhere in the world.

The necessity for distribution "systems" is no longer as important as it once was.

The focus of multilevel marketing scams is not on the products that they sell, but on the recruiting of new people to either buy into the program or purchase products that are grossly overpriced and available to the public at the same or at less cost.

Multilevel marketing scams aim at recruiting people who will recruit additional people, who will also buy into the program, or themselves buy the overpriced products.

Almost all multi level marketing programs are scams these days.

There is simply no need for multilevel marketing or the overpriced products that they promote in today's economy.

The only thing they sell are memberships that anticipate that other memberships will be sold in the future.

In short, multilevel marketing scams are the classic definition of a pyramid scheme, or securities fraud.

The fact that no multilevel marketing schemes sell significant amounts of product to anyone other that the people who originally bought into the programs, is positive proof that multilevel marketing is a dinosaur.

The only reason multilevel marketing schemes exist, is to defraud people into buying memberships that promise profits that are made by defrauding other people into the program.

The availability and costs of products purchased over the Internet are lower than ever before; and any multilevel marketing claims you hear that state it will take over the planet are totally bogus.

To learn how to make some legitimate money online; Click Here.

Content Is The King That Kills Most Business Blogs

We all know that content is the king, but how much content is really needed to rank high for keywords in Google?

Believe it or not; it doesn't take huge amounts of content to rank high in Google. And content should not be the single most element that kills most business blogs.

Content isn't so much King as most of us are led to believe.

True, for the long haul pages and pages of high quality content, are exactly what Google requires to list your site on the front page of the SERPs. But consider the fact that tons of websites are listed in these locations and do not have tons of superior quality content.

You can write a long drawn out article with quality content and a simple post with only a title, and still get listed on the front page of the SERPs.

Content adds significant value to any website and rich high quality content will definitely compliment your efforts to rank high for the keyword phrases you are targeting, but so will other methods.

So how do they get there?

Can you ever remember doing a Google search for something really uncommon?

Perhaps a lawnmower part number, or a book title, or the exact name of a strange Windows Vista error message.

How frequently do you connect to pages of pure garbage that have absolutely no quality user generated content?

Do you ever land on completely worthless web pages?

This unfortunately happens all to often.

If you hit CTRL+F to find out what keyword caused the page to get the rank that it did; you will often find something stupid like an RSS feed, or some generated garbage that got it ranked there.

Although it aggravates me to no end, these generated pages make a lot of money and Google indexes them and ranks them highly!

You might consider this when writing your next article trying to improve your rank in Google.

It doesn't necessarily take a lot of content to get your top position in Google, but on the other hand, you shouldn't start publishing Title only posts either.

Content is King, and that’s never going to change. But, content shouldn’t be the element that kills most business blogs.

The point here is that you can attain a high rank with Google using minimal wording.

By choosing and using the correct keywords with a minimum amount of wording, you can achieve your goal without killing yourself.

Remember, it doesn't take 50 nails to hang one picture; one nail does the job nicely and professionally!

We all know that content is the king, just don't let it kill your business.

Twitter Can Improve Your Writing

Believe it or not, Twitter really can improve your writing.

If you haven't yet joined Twitter, you're definitely missing out on some business and marketing contacts you could be getting.

Because Twitter forces you to be brief and concise; Twitter can improve your writing skills.

Twitter users must say what they have to say, using only 140 characters.

That includes letters, symbols, numbers, spaces, and punctuation marks.

This means that users must say precisely what they want to say in as few words as possible. In essence, Twitter is a mirco blog.

Because most writers are “wordy” and often write in long drawn out descriptions or rambling sentences; it can be difficult creating a message that’s only 140 characters long and still convey their thoughts adequately.

This is exactly how Twitter forces you to exercise and improve your vocabulary.

With only 140 characters to get your message across, most people are forced to dust off their dictionaries and thesaurus to find new descriptive words to use.

You can get the job done in 140 characters when you use shorter, more descriptive words but it does take time and practice.

Twitter can improve your writing by forcing you to replace adverbs and adjectives with verbs. This teaches you say what you want to say in a clearer, more concise way.

Not only can Twitter improve your writing; it also forces you to hone in and improve on your editing skills.

When you stop to think about it, trying to get your point across by writing a 140 character message and getting your followers to take some action; like re tweeting your post, is not an easy hurdle to navigate.

You really need to dig deep into your vocabulary and do some serious thinking sometimes, to shorten your message and still have an effective tweet.

If you use Twitter regularly, you will not only find that Twitter can improve your writing, it will cause you to write better, more effective copy.

Learn more useful information about Twitter here.

Will This Dismal Economy Doom Your Market Niche To Failure?

Don't let this dismal economy doom your market niche to failure.

Does your market niche have any useful marketing life left to it?

Is your bottom line deteriorating because of the dismal economy?

Well, don't despair. Recessions and depressions tend to spur innovation and business creativity as business owners try to find solutions to create demands for their businesses.

During the horse and buggy days of the great depression, when the automobiles first came out on the market; people who owned horse and buggy companies never realized that their market niches were doomed. This was primarily because everyone's sales were down.

If a similar innovation impacts your market niche, you could be in big trouble. But otherwise, most of the market niches will still remain. However, only proactive and innovative business owners will manage to survive.

What actually happens depends on you.

You can be a defeatist and just throw in the towel, or you can think of ways to become more adaptable to the changing market and prosper.

Look for changes in your market niche and ask yourself some pointed questions.

• Did you notice any change in your traffic, or where it's coming from?
• Did you review your advertising strategies and campaigns?
• Did you notice any change in demand for your market niche?
• Do you know who is buying from you and why?
• Did you get feedback from your customers?

All these things and more must be addressed in order to become as proactive as possible and keep your business alive.

Are there any innovations that are impacting your business?

Currently, the so called "green economy" isn't enough of a threat to warrant much attention. But what if another "stimulus bill" is passed to make them highly competitive to your business?

You need to know how to stay afloat during these times and one the best ways to do it is to keep abreast of government regulations that could severely impact your market niche.

With the speed of the current regime's lawmaking, you should consider widening your market niche or even getting into another area.

It's never a bad idea to grab a market share in a previously untapped market niche.

You can use the Internet to search for ways to appeal to new foreign markets and demographics, or you can discover new uses for your products that appeal to people who are having a tough time right now.

All you have to do is communicate how your market niche can solve their needs.

Don't let this dismal economy doom your market niche to failure until you've thoroughly reviewed things and made an informed decision to either go forward, change your marketing strategy, or as a last resort close your doors.

Blogging Information: The Pros And Cons To Open Commenting

There are some pros and cons to open commenting you should consider before you allow it on your website.

The fact that readers can interact with and initiate a conversation with a blog's author, and voice their opinions on various topics, is why blogging has become so popular on the Internet.

Because commenting is such an important part of the blogging experience, many bloggers allow open commenting on their sites without any moderation whatsoever.

Although comments are what make blogging different from other forms of information sharing, you should think twice before allowing open commenting.

Many bloggers make their readers jump through hoops before allowing them to make a comment on their blog.

This is a BAD idea for several reasons. You should never make your readers register or log in to your blog before they can voice their comment, unless you're setting up a membership type blog, or a forum type of platform.

People in this world are always pressed for time and usually have little patience or tolerance for any procedure that causes the slightest inconvenience or slows them down.

Most users will simply leave your blog if they have to register or log in before they can make a comment. It's just not that important for them to leave a comment if they have to take time to sign up, register, or log in.

Many bloggers, like myself, hate to have to remember another password, or even store it so they can make post on a blog.

In addition, there are tons of passwords that get accidentally deleted or lost in the shuffle of recreating a data base, if your computer crashes, or you just lose your hard drive without a backup.

To the average person, the inconvenience is more trouble than it's worth. However, there is a happy medium you can use that's not as inconvenient; CAPTCHA!

As long as you can come up with a CAPTCHA code that is not difficult to read; you should consider using CAPTCHA to verify that comments made to your blog are not spam.

Although it is somewhat of a roadblock to easy blogging; using an easy to read CAPTCHA code
is one remedy to open commenting and the horrors of comment spamming.

If you can find an easy to read CAPTCHA code that doesn't cause the blogger to take more than one try to correctly fill in; you have the solution to open commenting that won't cost you to lose any blog comments.

I have personally tried to fill in CAPTCHA codes that took me several tries and a good deal of time to complete. I have also left several sites when I couldn't get the CAPTCHAs to cooperate. CAPTCHAs are also major roadblocks to people who are color blind.

There are pros and cons to open commenting but generally, the fewer roadblocks you put up, the more comments you will get on your blog. And, the fewer comments you get, the less successful and interactive your blog will become.

The goal is to make it as easy as humanly possible for your readers to participate on your blog and to keep the spam down.

The easier it is for them to comment; the more comments you will receive on your blog.

It's just that cut and dried!

Get More Blogging Information Here.

How To Create Effective One Way Back Links

Everyone doing business online should know how to create effective one way back inks to their website.

The main reasons we put up our web pages, whether they are social, news, or of a profitable nature, is to have our businesses recognized online by consumers. That means we want and need more traffic to become successful

Knowing how to create effective one way back links, along with excellent web content, is the key to achieving huge amounts of targeted traffic regardless of what search engine optimizers tell you.

Back linking is the mother lode to achieving web traffic and higher search engine rankings.

Follow this blueprint to create effective one way back links to your site.

• Use any of the free tools like Google Analytics, overture, or any of the many others, to determine valid keywords and search terms that apply to your website.
  
  Keyword research is the first step and is essential to increasing traffic and optimizing your site.

• Once you have the keywords selected for your website; research your competition by using Google, Yahoo, and any of the other search engines.
  
  Find which sites are linking to your competition.
  
  You can do this by placing the "link:" command before the website address you want to check the back links for. You now have your competitor's endorsers.
  

• Author several articles on your niche topic that are at least 350 to 450 words in length.
  
  Next, using email, politely contact the owners of the sites that link to your competition and offer them use of your articles that have a short resource box, with an anchor text link of the niche search phrase you discovered in your beginning keyword research.
  

Use this format: YOUR TEXT

It's important to be courteous and patient when you make these requests.

• Manually submit these same articles to the article directories being careful to follow their submission guidelines.
  
  Again, make sure to include your carefully worded, well written resource box at the end of your article.

• Repeat this procedure over several weeks until you start seeing results. Remember that establishing back links is a full time job that many webmasters neglect.

No email campaign, magic script, or software program can create your back links as effectively as you can by using this blueprint.

There is NO MAGIC BULLET to create effective one way back links, PERIOD!

But, there are two killer search engine optimization tips to create effective one way back links that you can learn about here.

Traffic Exchanges - How Traffic Exchanges Work

Although all traffic exchanges offer free and paid versions, they all generally work the same, but different!

Most traffic exchanges offer their members a certain number of credits when they join the exchange, and as you surf other members websites, or refer other people to the traffic exchange who join; your credits are increased.

Most traffic exchanges will allow building a downline of members you refer to the exchange, which can run several levels below the entry point as your referrals continue to grow and refer others. This allows you to earn more credits, similar to MLM.

Cash incentives are given by some traffic exchanges, when the people in your downline upgrade their memberships or buy other forms of advertising. This allows members to benefit in several ways from participating in the traffic exchange.
If you are thinking about joining a traffic exchange, consider these factors.

• All traffic exchanges let you earn credits for viewing other members web pages. Join an exchange that provides a good return on the number of credits you get for each page viewed.
  

• Consider the time limits that are used for determining credits. Most of the traffic exchanges require that you view a site somewhere between 10 to 30 seconds before you earn credits. The longer time you are required to view a web page, the slower you can surf. This is not really that bad, because it means that the potential customers who are viewing your website, must also take longer to view your web pages. The longer someone visits your website, the better the chance you have of acquiring a customer.

• Most of the traffic exchanges use anti cheating software to ensure that a live person is looking at your website. This usually takes the form of clicking on a specific graphic, number, letter, picture or whatever from a selection,k in order to move on to the next website. Failure of the person to do this correctly over several sessions results in suspension or termination of their account. Join a traffic exchange with this type system to make sure you're not wasting credits on cheaters who never look at your website.

• The fastest way to build credits is through referrals. Look for traffic exchanges that provide referral banners and promotional web pages to recruit your downline. The better traffic exchanges provide recruitment materials to promote your downline; so that when someone signs up on one of your banners, they are automatically placed in your downline.

• Almost all traffic exchanges offer paid memberships that give you privileges such as additional free monthly credits, and an additional number of surfing credits for you and your downline, which is over and above what a free membership provides. All the traffic exchanges will let you buy extra credits.

• Many traffic exchanges give you bonus credits just for signing up. They also offer bonus credits for activities such as surfing a certain amount of web pages, or winning a sweepstake or competition. Join an exchange that will give you the most bonuses and the fastest accumulation of credits.

There are thousands of traffic exchanges on the Internet. Use only the best ones to get the highest signup rate to your opt in list.

Here is a partial list of traffic exchanges that will bring you the best results.

http://www.cashclicking.com/join.php?ref=geedo
http://www.ts25.com/index.jsp?ref=gentlemaniak
http://www.fastfreeway.com/index.php3?ref=93456
http://www.hitsafari.com/newuser.php?ref=geedo
http://www.quarterlysurf.net/?rid=1151
http://www.trafficpods.com/index.jsp?ref=gentlemaniak
http://swattraffic.com/?rid=3814
http://trafficg.com/?member=geedo
http://trafficattheraces.com/?rid=4285
http://WebBizInsider.com/Home.asp?RID=80445
http://webmasterquest.com/?ref=geedo

How Copying Content Can Damage Your Position In Search Engines

Copying content can damage your position in search engines and should be avoided at all costs.

Unique content has been and is still the king of Search Engine Optimization.

The best option for your site to be ranked high in the search engine results, is to use original content, information, and to provide interest to your readers.

Here is how copying content can damage your position in search engines:

First of all, duplicate content is not only plagiarism, it is extremely counterproductive in the long run.

Although some website owners quickly run up their rankings with the search engines by using duplicate content, they just as quickly get "slapped" when discovered.

The search engines are getting smarter every day and can for the most part, distinguish the originator of posted articles.

Google, can determine if there is malicious content on your web pages that have the intention of controlling the search engine rankings, or duping your visitors.

Because copying content can damage your position in search engines as well as your credibility; it's a good idea to go over Google's webmaster guidelines to stay on their good side and keep out of trouble.

Copied content from another website, that is published by you on multiple pages as your own content, can cause your website to be severely penalized by the search engines.

The minimum that can occur is that your rating will lowered. The worse that can happen, is that you could be banned from Google for a period of time, or even for life.

Unique content makes your website more desirable for the search engines, is a good advertisement for your site, and will bring in loads of traffic.

Here are a few tips that can get you traffic without copying content that can damage your position in the search engines:

• All of the top ranked websites provide unique, informative content. These websites are more likely to link to your website when they see that the information you provide is useful to their readers, and your contents are not plagiarized.

• Use some of the free content directories that allow you place a link to your website, in return for a single article contribution.

• Many of these sites often have high page ranks; so receiving an incoming link from them is extremely useful to your site ranking.
  
  In addition, you can gain a good deal of traffic when other users pick up the articles you published and click on the links in your resource box to your website.

• Website users searching for solutions, look for consistent unique content from "experts" in their fields.
  
  When they find these "expert authors" they tend to return to these sites on a regular basis.
  

Copying content can damage your position in search engines as well as with your readers, and nothing will destroy your credibility faster than using duplicate content; so if you want to avoid being penalized, don't copy without the author's permission.

Unique Content: The Real Benefits Of Unique Content

One of the real benefits of unique content in writing articles, is with the search engines, and the ongoing problem of duplicate content.

Google and the other search engines have become increasingly adept at ferreting out duplicate article content, thereby making the writing of unique articles more important than it has been in the past.

To determine the real benefits of unique content, you need to know why you do what you do.

Why do you write your articles?

If you are an article marketer, you are probably writing your articles for the same reason as most of us. To have people read your article, disseminate it, and click on your website link to visit. Hopefully, visitors will then purchase your products or services.

You probably write your articles to generate traffic and to develop a readership. You are trying to get readers to your website.

And, in order to attract more and more visitors to your website, you will probably generate more and more unique content. Generally, the more unique article content you produce, the more website visitors you will attract.

But, do you get the most traffic from the articles that you write?

Do you get at least 5 to 15 daily visitors from each article?

The reason for the question is to make a point.

Usually 8 to 10 well written articles will generate about 100 to 150 visitors a day. This is good traffic, but what if you could generate another 100 to 150 visitors a day? How would you go about the business of attracting them?

Unique Content.

One of the real benefits of unique content in writing articles, is that once seen; people will come back to read more of them. They attract readers like bees to nectar flowers.

Internet users don't want to read the same information over and over again, and the search engines do their best to prevent it from happening.

To keep your readers interest in your content, you must provide content that is always user friendly to read, informative, clear, concise, and most of all unique!

Write in a clear conversational tone towards your readers!

Learn how to make optimistic, eye catching introductions, using jargon or technical terms that highlight the positive reasons, why and how your readers will benefit from reading your article.

Discuss in detail specific aspects of your article that may need additional clarification with your readers. Use hypertext links in your themes to help users, or to get users easily to your website.

Remember that the real benefits of unique content in writing articles is to your bottom line, and that writing original content is king in terms of all article marketing.