Why Free Information Is So Important To Give Away

The main reason why free information is so important to give away on your website or blog, is because people love getting things for free.

People will look to acquire "free things" even though they may not actually have a need for what is being offered.

Case in point are the free PLR articles on every subject under the sun that people go ga ga for, yet seldom use.

People around the world who have their desktops cluttered with free giveaway information that often just sits around collecting dust; will continue visiting the websites that offer this information, just because it is being given away for free.
Internet business marketing solutions that offer free information to visitors are spot on.

Never make the main source of information on your website an item that people will have to pay for.

When the main source of your information is free, people are more likely to return for more and continue to do so on a regular basis.

Unless people are specifically purchasing and downloading an entire ebook from you, they are much less likely to hang around your site for long.

Most visitors tend to search for free sources of information.

Although there is a possibility that the information you get for free is not as high quality as purchased information; that's where the credibility factor of the website you get your information from comes into play.

Credible websites that are a source for free quality information, will always get a high volume of return visitor traffic.

These returning visitors are usually more inclined to click on other offers on the site, read other articles on the site and purchase other products or services.

Although there are some exceptions to the rule as to why free information is so important to give away, but not many legitimate ones.

Some topics are so unique with information so hard to come by, that it's not feasible to give away much free information. Even with these niche topics, it's still a good idea to still offer some free information when possible.

Free information will keep people around your website.

If you supply just enough free content for visitors to sample your goods and you are offering quality content; you will have your visitors coming back for more and eventually purchasing your products.

Now that we know why free information is so important to give away on your website or blog; what do you give away for free and what do you charge for?

When you give away well written quality informative content, people will naturally want to learn more about your subject matter.

Don't write a partial article and try to charge for the most important part of the article.

Give the whole article away for free and offer additional articles at the end of the free article for a small charge.

Knowing what information you can hand out and what you need to charge for is
entirely dependent on your market niche.

If you’ve done this right, your customers will be linking your site to theirs. And, if you spread the word long enough, you’ll develop a steady flow of traffic into your website, make money and improve your ranking in Google's search engine results, almost like magic.

This is the primary reason why free information is so important to give away.