Consider Marketing Using Facebook Ads

If you are just beginning your online business, and need to promote your products and services on the internet; you should consider marketing using Facebook Ads.

Facebook Ads, is Facebook's version of Google's Adwords.

It's a pay per click advertising tool, that Facebook offers to its members and is used within Facebook's website.

One nice feature of Facebook Ads, is that it allows you to target your clients according to age, gender, interests, and other general information.

Like AdWords, Facebook Ads allows you to decide how much you want to spend advertising, and set limits to your daily advertising budget.

Internet marketing is cheaper, more effective, and a lot more fun using Facebook Ads.

One thing is assured, with Facebook having well over 50 million subscribers online, you will have plenty of traffic to market your website, your products, and your services to.

Facebook is a growing social networking website, where members build themselves their own network of "friends".

Members are then able to communicate among themselves, and within each others network of friends, and share with the many different applications that are available for their use.

After you join Facebook, and become a member; complete your profile, and then start building your own network of friends.

Once you have your network targeted, start using Facebook Ads to begin marketing your products or services.

Start an advertising campaign to find out what your target market wants, or to determine what gets their attention.

Using Facebook Ads, you will easily be able to discover what gets their attention, and to adjust your marketing accordingly.

It is often very difficult to catch peoples attention on the internet.

If this is your first foray into internet marketing, then you might want to consider marketing using Facebook Ads.

If you consider marketing using Facebook Ads, your marketing will be effective, relatively simple, and definitely easy on your pocketbook.

Avoid Committing These Errors When Using Web Templates

Many people are now using web templates to create new layouts for their websites.

Using web templates is an economical way to to create a website, and save you a substantial amount of time and effort.

There are some common errors that are committed in selecting and using web templates, that you can easily avoid, before you end up with a website, that looks nothing like what you originally envisioned.


Here are some guides to avoid committing these errors when using web templates.

Never use a web template that is super popular.

When using web templates, try to pick a relatively unique theme.

If you have the same POPULAR template that can be commonly found all over the web, you risk falling into the same generic category as other websites.

When too many people are using web templates that are identical, you not only lose your uniqueness, your credibility could be diminished. People like fresh, new, ideas; not the same O, same O.

On the other hand, the point of using web templates is to save you money, time, and effort. When using web templates, you often only need to change the title, and some minor details in the template, to create a fresh new web site.

A common error that is often committed when using web templates, is to overdesign the template, to the point of it being unrecognizable.

It's OK to create a unique graphic, however, the purpose of using web templates is ease of construction, and saving time. When you overdesign your templates, you blow both benefits out of the water.

On the other hand, if you purchase a suitable template, and must make some major design changes to suit the theme of your website, then take the extra time to do it. It is, what it is.

The point is, you need to find a happy medium when using web templates.

For example; if you discover a great template that suits your tropical fish business, but the template has an image of a business office in the header; it is perfectly acceptable to replace the header image to something more suitable, such as a school of tropical fish.

Changing the header image is fine, just don't change the entire template if it's not necessary.

Sometimes people simply choose the wrong template.

Although this is a subjective call, you should try using web templates that suit your target audience.

Don't choose a template just because it has a pretty face, make sure that when you're using web templates, they suit the purpose of your website.

Learn More About Website Usability Here.

Affiliate Marketing - Your Solution To The Dismal Economy

One solution to the dismal economy, and the growing increase in the cost of living, is affiliate marketing on the Internet.

Even not withstanding the dismal economy, it's hard to make ends meet if only one member of the household is working to generate an income.

These days, a family should have two sources of income to live a respectable lifestyle.

Earning an $30 to $50 thousand income these days, almost borders on the poverty level, when you stop and consider the mouths to feed, groceries, auto expenses, house mortgage, utilities, school necessities and the like.

Many families of 3 or 4 survive from paycheck to paycheck on only one source of income. So much for trying to save any money!

Don't drown in the sea of growing expenditures. There are many ways to earn an additional income in addition to your present job.

What is your solution to the dismal economy and growing inflation?

How about affiliate marketing?

With affiliate marketing, you can bolster your income, better your lifestyle, have some extra money to spend, and spend quality time with your family.

You can relax in the comfort of your home with your computer and make money through affiliate marketing.

So, why is affiliate marketing your solution to the dismal economy?

Well, by endorsing products and services on the Internet through affiliates, you can make lots of extra cash.

Usually, affiliates are webmasters, or ezine editors, that act as sales representatives on behalf of their clients, and receive commissions for each sale made by them.

You can promote either a single, or dual tiered affiliate program.

In the single tier program, you earn money on a referral basis and can't hire sub affiliates, or JVs, to help you with your promotions. Your commission is earned as a result of your direct referral.

In the dual tiered affiliate programs, you not only earn your direct referral commission, you also receive a percentage from any JVs you recruit to help you with your promotions.

The dual tiered affiliate programs, are obviously the most favorable as your solution to the dismal economy.

Learn More About Affiliate Marketing Here.

Get Your Visitors Glued To Your Website.

Getting your visitors glued to your website, like they get glued to the "boob tube", is actually relatively easy to accomplish.

In the website business, "sticky Web sites" are sites that you want to go back to visit, again and again.

Why do your want your visitors glued to your website?

Well the more they visit your site, the more they rely on the information that you have available to them.

They trust you and whether you know it or not, you're slowly building a relationship with your visitors.

The more they visit your website, the better the relationship becomes and the greater the trust.

When visitors are "glued" to your website, they become interactive, ask questions, share information, and will buy from you.

Having this credibility with your customers, means that they will return to purchase more goods, ask more questions, share more information, become more loyal, and see more of your advertising.

This is called stickiness. The more visitors are glued to your website, the "stickier" your website becomes, and the more revenue is generated.

What I call a valuable customer's long term relationship, people in the website business call "stickiness".

Regardless of what you call it, it boils down to having a trusting long term relationship between your customers, your website and yourself.


Here are some things you can do to develop a relationship with your customers and get your visitors glued to your website.

• Content, Content, Content, and More Content

It obvious that when you provide compelling content, people will want to come back for more. It's better to provide brand new, up to date, current information when it is available.

• Let Your Customers Know Your Alive

In addition to compelling content, ask your visitors for feedback. Remind your customers of your presence and send them informative reminders. Never take for granted that after you contact a visitor, they will automatically return to your site.

• Create A Newsletter

A monthly newsletter is usually appreciated when new useful information is provided.

• Follow Up Your Sales

Good storefront businesses send follow up, or confirmation letters to their clients, to maintain their relationships. You can do the same to keep your visitors glued to your website. Follow up letters are a great way to attract additional business and to generate feedback.

• Prompt Responses

Don't sit on your emails. Respond promptly before you damage your relationships.

• Add A Poll Or Customer Survey To Your Site

You can learn a lot from your clients, and keep them glued to your website with polls, and surveys. People generally enjoy participating in polls and surveys because it shows them you are listening.

• Include Resources For Your Customers

The more unique information you provide to your visitors and customers, the more they will look at your site as a resource.

This can be accelerated by providing them access to search engines on a specific database, a searchable catalog, account information or anything to view your site as "special".

When you get your visitors glued to your website, it will increase your sales, and your bottom line.

Remember to always give your customers a reason to come back to your website.