Google AdWords Vs. Other Potential Ad Networks

Google is without any doubt the biggest advertising network on the Internet.

Unfortunately, they are also the most saturated. Because of the competition, it's getting a bit more difficult for Internet Marketers to make money advertising with Google AdWords. Everyone looks to them first to advertise, and for good reason. They are effective.

Google also has a habit of turning traffic on or off like a switch, if they feel your site is not very trustworthy; regardless of the facts.

Fortunately, Google AdWords is not the only game in town to advertise with.

The list below is only a sample of other Internet advertising networks you can use to get noticed online.

Although most of us have mastered or are trying to master Google AdWords to make money online; mastering any of these advertising networks can make you an instant Internet marketing guru.

24/7 Real Media http://www.247realmedia.com/EN-US/
AOL http://advertising.aol.com
Ad Blade http://adblade.com
Adbrite http://adbrite.com
Adconion Media Group http://www.adconion.com/us/index.html
Adside http://adside.com
Advertising space http://advertisingspace.com
AudienceScience http://www.audiencescience.com/
Bing http://adcenter.microsoft.com
Bing Display http://advertising.microsoft.com
Burst Media http://www.burstmedia.com
Buy sell ads http://buysellads.com/
Chitika http://www.chitika.com
Click Booth http://clickbooth.com
Clicksor http://clicksor.com
Collective Network http://www.collective.com/
Context Web http://contextweb.com
FOX Audience Network http://www.foxaudiencenetwork.com/
interClick http://www.interclick.com/
Lead Impact http://leadimpact.com
Media Buyer Planner http://mediabuyerplanner.com
Media Traffic http://mediatraffic.com
Pulse 360 http://pulse360.com
Seven Search http://7search.com
Specific Media http://www.specificmedia.com
Traffic Marketplace http://www.trafficmarketplace.com/
Trafficvance http://trafficvance.com
Tribal Fusion http://www.tribalfusion.com/
Turn, Inc http://www.turn.com/
ValueClick Network http://www.valueclick.com/

Remember that this is only a partial list of networks, there are other good ones out there you can use that I may have overlooked.

Internet Business Marketing Solutions: Using email marketing to attract repeat visitors

One of the most important Internet business marketing solutions that new webmasters must master is using email marketing to attract repeat visitors to your website.

Getting lots of traffic to your new website is great, but if you aren't collecting any contact information from your visitors, you're definitely not taking advantage of every click that you're getting.

When visitors leave your site without purchasing your product or service; there's an excellent chance you will never see them again. And without getting their contact information, you have absolutely no way of following up with them after they click out of your site.

It's important to remember that it can take up to seven visits or contacts in order to make a single sale.

From the first day you publish your website; you should be using email marketing to attract repeat visitors.

Use an opt in form in a prominent position on the main page of your website to collect visitor information.

Following up with your visitors requires some reason to send them an email. Here are a few that are commonly used by email marketers.

• Free reports on topics targeted to your market niche
• Monthly or bi weekly newsletters that are loaded with helpful information and tips.
• Complimentary products similar to what you may have already offered your visitors.
• Free product trials that provide potential customers with a taste of what they can expect from your product or service.
• Ebooks or articles in that answer questions about your product.
• A lesser priced product or a product with fewer "bells and whistles" that your main product.
• Free software packages with fewer options than your main product.

All these ideas work well to collect visitor information when presented properly.

Once your visitor signs up to your offer, following up with them is quick and easy with email management and automation software.

Using this software, create an autoresponder series of follow up emails that your potential customers will automatically receive once they opt in to your site.

Doing this properly takes time, but once it is accomplished your visitors will start hearing from you on a regular basis about your products or services and the selling process is basically put on autopilot.

Once your visitors opt in to your site, they will immediately begin to hear from you without you having to endure the stress of writing a ton of emails to each individual customer.

Sites like Icontact and AWeber provide cheap reliable autoresponder services that will make your email marketing a breeze.

Using email marketing to attract repeat visitors to your website, is one of the easiest Internet business marketing solutions to implement.
Just getting started with email marketing? Learn some free email marketing tactics here.

Internet Business Marketing Solutions: Marketing Tips To Use During A Recession

Here are a few proven Internet business marketing solutions that generate revenue even during recessionary periods.

During extreme recessionary periods it's a good idea to strengthen your business marketing by collaborating with your competitors.

Doing business with your competition can be a great way to improve your bottom line when things get tough.

Some potential Internet business marketing solutions you can use include the sharing of email lists to increase the amount of leads and the sharing of links with your competitor's websites.

If you are compliant with your privacy policy, you can refer business leads with competitors that augment the products you market to your customers and vice versa.

Swapping links with other websites potentially increases the amount of web traffic you receive and can improve your own web site's ranking with the search engines, if the page rank of your competition is PR3 or better.

When doing this, it's important that your product or service does not directly compete with your competitor. Two companies that sell the exact same product or service could not possibly benefit from any collaboration.

Search Engine Optimization is a critical area for small home based businesses to focus on. It is even more important to suppliers of high end niche products.

Unless you are already proficient in SEO techniques, it's a good idea to outsource this important task.

A well qualified SEO firm can generate more revenue, even during recessionary times, than you can on your own without their benefit. Doing this will position your business well for the eventual economic recovery.

Consider hiring yourself a good Internet marketing consultant.

An experienced, skilled, Internet marketing consultant with a proven track record will pay for them self very quickly, especially if you're in a high end market niche.

Be careful to choose a firm that understands small business marketing and is interested in growing your business during these tough economic times.

Experience is the name of the game here. Don't cut corners and try to get the cheapest guy on the block. An inexperienced resource that can do some website coding but has little experience with Internet marketing, can hurt your business beyond repair, even during good times.

A good Internet marketing consultant will spend time refining your marketing process and provide Internet business marketing solutions such as these.

• They will ensure that your marketing and sales processes are integrated.
• They will make sure you are monitoring your KPIs.
• They will make sure you have established benchmarks to achieve.
• They will ensure you know where your leads are coming from.
• They will provide you a performance evaluation.
• They will ensure effective communications with your customers.
• They will provide a strategy to capture potential customers.

In short, a good Internet marketing consultant will be able to set up an effective Internet marketing process that will provide you with all of the above and help you work smarter.

It takes determination and hard work to become successful, especially when it comes to effective recession marketing.

If you can do it all by yourself and not spend a lot of time learning how to do it, you're way ahead of the game. However, if you are not able or don't have the time to spend learning these Internet business marketing solutions; hire a qualified resource to improve your internet marketing for you.

Using Forums To Increase Web Traffic

Using forums to increase web traffic is a tried and proven strategy that when used properly works phenomenally well.

The trick here is to use forums properly.

Joining a forum to post an advertisement and then sitting back to wait for web traffic to start funneling into your website, is NOT the way to use them properly.

Spamming a forum, which is what you are essentially doing by posting your advertisement, will probably get your advertisement deleted and you banned from the site.

If you don't get banned, your reputation as a forum spammer will probably be solidified by other members of the forum. This is not how you should be using forums to increase web traffic.

When using forums, your objective should be to present yourself as an expert in your niche market to other forum members. Getting yourself banned for spamming in your niche market can be the kiss of death for you in that market.

When using forums to increase web traffic, the first thing to do is find a relevant forum that best represents your market niche.

Do a Google search and look for your keyword phrases and attach them to "forum".

When you find a forum in your niche, take some time to read the forum's rules of the road. Learn what rules are specific to forum posts and if you feel comfortable with them, join the forum.

Most forums do not allow posting of blatant advertisements. Others will allow you a signature block at the end of the post where you can point a URL to your website by giving a brief description of your site. Some forums don't even allow that.

It's up to you to read up on what is and isn’t allowed for each forum you sign up with.

The point is, if you are using forums to increase web traffic, stay away from the forums that don't allow any way to point your URL to your website.

Another thing to consider is your ability to add any useful knowledge to the forum with your posts. There's no point in joining the forum if you can't add any decent content to help out anyone else on the forum.

You should be able to provide good, relevant, useful content in your posts without blatantly selling anything.

Always select a forum that allows a signature block in your posts, so that people will be able to reach you when you finish posting your expert, relevant, wisdom laden content.

Your signature line should NOT be the primary focus of your post.

Your goal should be to help people and build credibility as an expert in the forum.

This can happen quickly because forum posts often get picked up by the search engines. Within a relatively short period of time, your answers (along with your website link) will get shown in the search engine results for your market niche.

This is why it's so important that your forum posts are relevant to your niche market.

Search engines rank relevancy highly. You could actually lose points and possibly even your ranking, if you concentrate on generating a huge number of irrelevant links to your site.

If you have an ancient coin site, make sure you join an ancient coin collecting forum to generate the appropriate website links.

Relevant one way links to your website from a forum are much more valuable to the search engines if both sites have similar content.

Using forums to increase web traffic is one of the easiest ways to funnel free targeted traffic to your website.

Learn more about growing your list using online forums here.