Creative Internet Business Marketing Solutions

Creative Internet business marketing solutions have been somewhat dampened by the current recession; but only slightly.

Some recent findings from the University of Maryland's School of Business, reported that only 37 percent of small businesses reported being successful at coming up with new ideas to grow their businesses. Last year the figure was 47 percent.

The study indicated that the companies that did discover successful new marketing techniques, credited the Internet with their success.

We all know that a strong presence on the Internet gives businesses the "store front" they need to showcase their brand and build awareness for the products and services they offer to their customers.

Creative Internet business marketing solutions are required to succeed in this current economy and web sites still remain the main marketing priority for small businesses.

Even though this is recognized by most small businesses, only 67 percent of them have or are likely to maintain a website in two years.

The survey found that of the small businesses that use social media, 30 percent will probably increase the investment in their websites, because of social media. Another 60 percent don't plan to alter their website investment in the upcoming year.

Creative Internet business marketing solutions such as small business Social Media usage has changed from lead generation to increasing brand awareness.

Six months ago, small businesses were focused on attracting new leads with social media. Now they creatively use social media to build awareness for their organizations.

More and more small businesses are now using social media to stay in touch with their current customers than they were six months ago.

Although creative Internet business marketing solutions have been somewhat dampened by the current recession; the small business owners who hit log jams on marketing and innovation who turned to using social media, have survived and even prospered.

Twitter and Facebook have made it cheaper, faster and easier for small businesses to communicate with their customers and develop new ideas for their products and services.

The small business owners who have used the Internet and social media for creative Internet business marketing solutions will be in a strong competitive position going forward into the future.