Article Marketing: Why Not Use What If In Your Article Marketing?

Article marketing is an extremely competitive field so why not use "what if" in your article marketing to create possibilities that may or may not exist for your readers?

You can jump start your article writing and give them some freshness by asking your readers if they believe that things are the way they think they ought to be.

Every one of us at one time or another asks themselves "what if".

• What if I was in the 9/11 towers when they went down?
• What if I had finished High School?
• What if I hadn't married my High School sweetheart?
• What if I wasn't born in the United States?

Although none of us can predict the answers to these "what if" questions with any certainty, we can and do often fantasize about the potential consequences of these scenarios.

We all make choices that lead to the life experience we are presently living in but what if we could predict how our choices and events will shape our future?

Food for thought?

Well, what if you use the "what if" scenario to create articles about just that?

Try writing a "what if" article about your market niche using the following guidelines and see if your readers become don't become more receptive to your ideas.

• You need to start by creating an imagined event of some sort that would have a positive impact on the future.
  
  Use your imagination to create an imagined scenario around your market niche. It could be a personal event or an event that could effect society as a whole.
  
  But, regardless what "what if" event you choose, it should have a positive impact on the results.

• Create a unique title that preferably uses "what if" and that will partially reveal the event enough to pull in readers to search for answers. Leave the event title open to individual interpretation in order to attract as many readers as possible.

• Create a compelling introduction that describes the scenario and how it occurs. Make sure to detail the conditions and everything leading up to the imagined event.

• Next, in relation to your niche explain how life or conditions would change for the better if the imagined scenario actually did occur.
  
  List the event and specifically how outcomes would change in the future.

• Explain to your readers why the event matters and if it is plausible.
  
  How close to reality is the event? "What if" it actually did occur? How good or bad would things be? All these things should be discussed in your article to draw in your readers.

• Recap the scenario in your article and encourage your readers to ask their own "what if" questions. Solicit comments from your readers to possibly use in the next article you write.

• Impress on your readers that the choices we make lead us to where we are today.
  

You can consider your "what if" article a success when you can make your readers believe that they have made the correct choice about the product or service in your market niche and about how it benefits them.

The future is uncertain for all of us, so why not use "what if" in your article marketing to perk up your readers and increase your bottom line?