Why You Need To Write Attractive Headlines

There are several good reasons why you need to write attractive headlines for your articles.

Because your headline is the first and often the only thing that your reader will focus on, it creates a long lasting first impression about the article on a prospective reader.

If your headline is not written attractively, there is a better than average chance that your prospective reader will never go on to read the meat of your article.

Without the compelling promise that turns browsers into readers, the rest of the words you wrote in your article may as well not even exist.

From a content marketing and copy writing viewpoint, writing attractive headlines is an extremely critical skill to have.

Statistically, only about 8 out of 10 people on average will read the headline copy.

And, only 2 out of 10 people will bother to read the rest of the article.

An attractive title is the determining factor in how effective your article will become. An attractive powerful title is the secret to getting the balance of your article read.

In article writing, every element of compelling copy has a purpose and that is to get the reader to read the next sentence in the article.

Every sentence in your article content after that, has exactly the same purpose, all the way through to your "call to action".

The more attractive your headlines, the better your chances are of beating the averages and getting your content read by a greater majority of readers.

You’re already dead in the water if no one bothers reading past the headline.

This ebook will provide you with additional information that will have you writing killer sales copy and powerful attractive headlines that sell in no time.