Smart Article Marketing

Smart article marketing to some extent defies the conventional thinking of most online marketers.

First of all, never consider doing 'bum' marketing on the Internet. None of the really successful Internet marketers do.

However you can use smart article marketing to make you money online.

Here are some strategies you can use and apply that really work.

• Get Yourself Published In An Offline Newsletter.

Instead of killing yourself submitting your articles to ezine articles; find people that publish free, or paid monthly newsletters, and offer to write them a free of charge guest column.

Ask them to include your bio box, with a link back to your website, as compensation for writing your article.

Your response rate going through a newsletter will be far greater than using ezine articles, go articles, and other article directories.

The competition is much less, and the interest in your articles you will find to be much greater.

• Become A Guest Blogger Using This Same Model

Find someone with a high traffic blog in your market niche, and instead of submitting you article to ezine articles, email them and tell them you would love to write a guest blog for them.

As an incentive, you can offer to put their affiliate link into your author's bio box, so they can make money along with getting the free content you generate for them.

• Take Your Article Production Up A Notch

Create articles of only a few thousand words and sell them outright.

Many writers bog down when they think of articles thousands of words long.

However, if you break down your large article, and think of it as a series of extended articles, anyone can produce a large quality info product, report, ebook, or whatever.

Smart article marketing will make you more money in the long run, when you defy the conventional group think that most article marketers blindly embrace.

Learn more about article marketing and using a persuasive resource box, here.

Benefits Of A Good HTML Site Map

Having a good HTML site map, assures that your potential customers can easily navigate your website and find what they came to your site to look for.

A good HTML site map page is a great tool for your visitors to use, to easily find any location on your website.

A good HTML site map allows your visitors to easily navigate through any part of your website, and stay on your site longer.

It also makes it easier for the search engine bots to crawl your website, keep it regularly indexed, and keep your site from being dropped.

When search engines can't find a page because of inaccessible links; a good HTML site map will address the problem, by allowing the search engines access to different links in your website from your home page.

Here are some helpful hints for creating a good HTML site map.

• Go online to find a good tutorial on how to make your site map. There are many available sites online that give your step by step instructions on how to build a good HTML site map. Just do a Google search to find one.

• Make your site-map pleasing to your human visitors. Eye candy can make navigation easier on your human visitors. Use a pleasing color combination.

• Make your site map link obvious, and as visible as possible on your home page. Your visitors shouldn't have to spend any time trying to find the site map link, or you face the real possibility of losing them.

• Make sure that all the contents in your site map have a hyperlink to their respective URLs. If you have a large website with a lot of pages, use several pages for your site map, and either number or name each page for easy navigation.

A good HTML site map functions as a table of contents for your website.

It shows the reader and the search engines each section of your website, with all the data and information that is found in each section.

A good HTML site map, with properly indexed pages, will make your website more efficient for you, and maximize your web traffic.

Remember that the more links you have to your website, the better your ranking will be with the major search engines, so if you already don't have one; create a good HTML site map today.

Learn More About How A Site Map Can Benefit Your Website Here.

Use Camtasia To Pump Up Your Affiliate Marketing Checks

Using Camtasia is a great way to pump up your affiliate marketing checks at the end of the month.

We all know that affiliate marketing is a great way to quickly make money on the Internet. This is why so many people are getting into the affiliate marketing business.

With competition as vigorous as it is, everyone is looking for new ways to outdo their competitors and increase their earnings.

It's a proven fact that giving your customers something they can actually see, can create an avalanche of instant online affiliate sales.

Visual media, like nothing else in affiliate marketing, can get your potential customers jumping with anticipation to buy your affiliate product or service.

A great way to wow your prospects is to record full motion, or streaming screen captured videos; and publish them on your website, squeeze page, or landing page.

This is where Camtasia comes into it's own.

Camtasia's step by step presentations, and online multimedia tutorials, can quickly teach anyone to create stunning videos that you can use to promote your affiliate products, and increase your affiliate marketing checks.

With Camtasia, your potential customers can virtually look over your shoulder as you show them the things they need to see and hear, as you work at your desktop.

Camtasia can record all or part of your desktop activity, with only a single click of your mouse.

The program itself, does not require you to compile and save your files for recording; instead, everything is captured and recorded on the spot directly from your desktop.

Once recorded, your videos can then be easily converted into web pages, or landing pages, where you can then drive your potential customers.

If you want your Camtasia videos to really get around; upload your pages and publish them to blogs, RSS feeds, social media sites, or even podcasts.

Unlike reading text content, videos are much easier to digest and to understand. Therefore, the more visibility you can get online with your videos; the better you can promote your affiliate product, and get your message across.

Because all of your senses are engaged, stunning multimedia presentations are proven to increase affiliate sales, and reduce skepticism among difficult to convince customers.

In short you can see how Camtasia can pump up your affiliate marketing checks.

Article Marketing - Creating Your Article

If you have a hard time getting the word out about your business web site, or if your business presence on the web is not what it could be; you might want to consider some article marketing to generate some traffic, and give your business a jump start.

Article marketing is an extremely effective way of capturing people's attention, funnel traffic, and generating backlinks to your business website, or affiliate landing pages.

If you know how to write, creating your article is as simple as writing to your family member or business associate.

The only difference is that you will be writing to your online audience, and trying to convey your message as clearly, and as concisely as possible.

• What is your business, or website about?
• Who is going to be your target market?
• What is the ultimate focus of your article?
• Why is your article being written?

With Internet writing, there are rules that you must follow in order to become successful.

When creating your article, remember these three principals and use them as a guide in your writing.

• Readability
• Helping Your Reader
• Informing Your Audience

Write Brief Paragraphs

Your articles must be written to provide easy readability for your target audience.

The people who search the web for information don't really have a lot of time to waste reading lengthy articles. They will scan your article, and if they find it interesting, or useful, they will come back and read it in its entirety.

The web is packed with information about the subject you are writing about, so unless you can quickly capture your reader's attention and hold it, they will search elsewhere.

Writing a brief highly informative article, loaded with specific details, can do that.

Submit Your Article

Article submission sites are the best way to get your article read on the Internet.

Ezinearticles.com, and goarticles.com are high ranking article submission sites that have huge volumes of traffic where you can benefit most from your article marketing.

As a general rule, keep your articles in the 400 to 600 word category, and try not to exceed 1000 words unless you are writing a technical article. Each site will have guidelines for you to follow in your writing.

Resource Box

Never forget to fill out the author's bio box, or resource box, when you are finished creating your article.

This is where you create links to your blog, website, or landing page.

Include your name, your business, what action you want your readers to take, and a link to your site. This is where the backlinks to your site, and web traffic is generated from, so be particularly careful creating this area.

Learn more about article marketing, traffic generation, and article creation, Here.